Rizzy - Rules:Mood (Official Video)

     Mandalay Social Club dropped another surrealist production tonight with the release of Clearwater, FL rapper Rizzy’s Rules: Mood. A dark, abstract, Hitchcock-esque video with a hypnotic sound. The first comparison that came to mind upon hearing Rizzy’s smooth monotone flow was Curren$y. Take a listen to how Spitta Andretti uses a similar cadence in "Cessnas and Helicopter Propellers" for reference!

     A$AP Twelvyy is the other guy that I can’t help but hear when I listen to this young up-and-comer. One of the members of the east coast’s hottest rap collective, Twelvyy typically displays a bit more of an aggressive flex flow than what we hear from Rizzy and his mellow echoing vocals, but the rappers share a similar punch line rhythm when they ride the beat.

     That one may be a little more of a stretch, but that’s just one writer’s opinion. If you disagree, feel free to tell me in the comments how much I suck.

     I’m not going to lie to you guys, if you’re looking for something to bump in the club or play while you’re getting blasted on cognac and tossing Benjamins onto the back side of a pay-by-the-hour stripper with the homies, this isn’t for you. But if you’re in the business of sparking up Raw Papers and taking a 3am cruise down the Pacific Coast Highway with the top down, I gotta say, Rizzy hit a home run with this one. The hook is gaseous. Simple, effective, easy to memorize. I was skeptical, but the bars were surprisingly hot. My only critique being that it got a little repetitive at times, but hell, that's never too bad when the hooks are as catchy as this one. While, I would have liked to see him speed it up and slow it down from time to time to add a little more sauce, this guy is young and talented with nothing but potential. He’ll learn.

     As for the production of this video. Young Gosling did exactly what Young Gosling does this time. The director went right down his own alley. If you’ve seen his work in the past then you know exactly what I’m talking about. Dude continues to pump out quality content on a shoestring budget time and time again. While a still, stabilized camera would have provided that extra sense of stillness and untroubled tranquility, which I think is what they were going for, especially given this song’s promethazine slow pace, this director-artist duo is not afraid to do exactly what it is they want to do when they join forces. That being said, these boys made magic while keeping it extremely inexpensive. So I’m not going to let that influence my judgment too much.  If there’s one thing that’s blatantly obvious here, it’s that Young Gosling takes a ton of his inspiration from the likes of guys like the aforementioned Alfred Hitchcock. Whether it be demonizing the screen red at crucial points or distorting and shaking the camera when Rizzy said “glitch”, it’s that sort of attention to detail that gives me confidence in saying that YG will be a hit maker household name some day. The guy just needs a big budget and his creativity will do the rest. I cannot wait to see what these two put out together in the future!

     If you liked this review, check me out on twitter @TheRealBigOrca. If you didn’t like this review, tell me what a fucking moron I am and how I get no bitches @TheRealBigOrca. 

And as always, keeps it dank.

- Jimmy McCallum (@TheRealBigOrca)